Why the GDPR Matters: Key Things to Consider When Selecting an Analytics Solution | MicroStrategy
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Why the GDPR Matters: Key Things to Consider When Selecting an Analytics Solution

We recently posted a primer that introduces the GDPR and addresses some common questions, including these: What is the GDPR? What kind of data is impacted by the GDPR? Why is the GDPR relevant to your business?

If you’re still trying to wrap your head around the GDPR and its implications, the primer post is a great place to start. In this post, we’ll be looking at the role technology plays in GDPR compliance and the factors that your organization should consider when shortlisting analytics vendors.

In its recent white paper, Technology’s Role in Data Protection—The Missing Link in GDPR Transformation, PwC highlights the role that technology can play in helping organizations comply with the GDPR. It outlines six key areas to consider when selecting a software vendor:

  1. Long-term strategy: When choosing a software vendor, it is critical that organizations look not just towards the immediate short-term need of a given project or directive, but rather at their long-term strategic fit with a given vendor.
  2. Breadth of functionality: The role of analytics in the enterprise has greatly evolved over the last decade. Today it needs to cover a wide spectrum of capabilities that include data discovery, automated distribution, big data, machine learning, artificial intelligence, and IoT.
  3. Depth of analytics: Built-in analytics can have a huge impact on the effectiveness and overall adoption of a solution.
  4. Proven data security and privacy experience: Vendors should not only have extensive data security capabilities; they should also have deep domain experience.
  5. Simplicity of packaging: Packaging is largely analogous with the ease of doing business with a vendor, and as such, should be a key factor when considering software vendors.
  6. Overall market reputation: A vendor’s overall market reputation includes not only general market perception, but also its history in the industry, executive team, long-term strategy, product roadmap, and financial performance.

So how does MicroStrategy address these concerns? Let’s take a look at these in more detail, with an eye towards how MicroStrategy adheres to each:

  1. Long-term strategy: MicroStrategy takes a unique stance in today’s crowded analytics market. By providing a robust set of APIs, the platform is able to deliver a completely open architecture that allows organizations to leverage their existing investments, fluidly absorb new technological innovations, and seamlessly handle the fluctuations of an uncertain landscape. Regardless of your corporate direction or current strategies, MicroStrategy provides an unparalleled foundation for analytics that helps future-proof your investments. 
  2. Breadth of functionality: Analysts, consumers, power users, data scientists, and administrators each require a unique set of capabilities that can help them do their jobs better. By consolidating the full breadth of critical enterprise analytics and mobility functionality in a single platform, MicroStrategy eliminates the need to rely on multiple analytics tools and helps to drive adoption and the overall success of the implementation.
  3. Depth of analytics: MicroStrategy was founded on the belief that analytics has the power to completely change the way people make decisions. We also know that the data generated by a software deployment is valuable in and of itself. That’s why we provide out-of-the-box reports and dashboards, mobile usage statistics, and a state-of-the-art provisioning tool for MicroStrategy on AWS that arms administrators with the information they need to make better decisions.
  4. Proven data security: MicroStrategy has long identified data security as a critical enterprise capability and have proactively built our platform to handle the most stringent organizational security requirements. Our user-centric security model and seamless integration with Windows, LDAP, databases, and other systems, helps ensure that only appropriately authenticated users are granted access to sensitive information. 
  5. Simplicity of packaging: The MicroStrategy platform provides a comprehensive set of tools and capabilities that empower organizations to quickly deploy sophisticated analytical and mobility applications. In 2017, we completely revamped our pricing and packaging model, giving our customers greater flexibility in choosing the individual components and services they need to be successful, and helping to ensure that everything we sell to our customers delivers value to the individual user. 
  6. Overall market reputation: We are consistently rated at or near the top of the market by leading analyst reports, including the Gartner Critical Capabilities for Analytics and Business Intelligence Platforms Report and The Forrester Wave™ for Enterprise BI Platforms. We also have a tenured, visionary executive team, strong financials, and a team of sales and services professionals dedicated to the long-term success of our customers. No other analytics platform on the market today can match MicroStrategy’s history of innovation, commitment to excellence, and vision for the future.

Every day, MicroStrategy is trusted by leading global companies like Netflix, Starbucks, and Four Seasons to build mission-critical, data-driven applications. As a company we are dedicated to meeting our customers’ data needs, including everything from self-service analytics to mobile apps and enterprise-grade data security. MicroStrategy consolidates this broad range of enterprise functionality into a single, comprehensive analytics and mobility platform—making it possible to adhere to the key areas outlined by PwC in their report.

While MicroStrategy itself is not a dedicated GDPR solution, used properly, the platform can aid your company in aspects of its compliance. To learn more about these and other critical capabilities for the enterprise, check out MicroStrategy’s critical capabilities for the enterprise.

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