19 Top Takeaways from MicroStrategy World 2019 | MicroStrategy
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19 Top Takeaways from MicroStrategy World 2019: New Trends, New Methods in Data Analysis.

While there were more than 100 (really, more than 1,000) top takeaways from MicroStrategy World 2019, here are some highlights from the event, which brings together the world’s biggest brands, top talent, and thought leaders in data and analytics every year.

As organizations hone their 2020 vision and strategy, check out some of the shared experiences, insights, and advice:

  1. When it comes to time to business insights, the trend is moving toward making decisions within seconds. Read the post from Constellation VP and Principal Analyst Doug Henschen providing his thoughts on MicroStrategy 2019, the introduction of zero-click analytics with HyperIntelligence, and how MicroStrategy embeds analytics into any web interface.
  2. A paradigm shift is occurring in BI and analytics. MicroStrategy CEO Michael Saylor says of HyperIntelligence, “this is not a fad or feature. Over the next decade, you’re going to see intelligence infused throughout all sorts of interfaces and experiences in your life.” In his MicroStrategy World keynote, Saylor calls HyperIntelligence a paradigm shift in analytics and business intelligence. With decreasing human attention spans, everyone is increasingly relying on “answers that find you.” Watch the MicroStrategy World Day 1 keynote.
  3. Zero-click intelligence addresses the idea of infinite ambient orchestration. At MicroStrategy World’s executive forum, Constellation Research founder Ray Wang broke down the transformative buzzword that he says is descriptive of what most data-driven enterprises are trying to achieve. (1) Infinite: takes into account the fact that there’s no beginning or end to business processes, but that they’re contextually intention driven, which means that an individual’s location, the time, the weather, and the people around them should drive the next set of journeys. (2) Ambient: elements of artificial intelligence provide contextual relevance, and these capabilities make right-time recommendations to augment decision making. (3) Orchestration: In an age of access rather than ownership, systems must orchestrate across insight, process, platforms, and ecosystems. Read more from the Disrupting Digital Business author in this Q&A.
  4. Artificial intelligence, zero-click intelligence, embedded analytics, collaboration and pervasive mobility are some of the top trends to watch in 2019. Read the collected insights and advice from Forrester, Constellation Research, Ventana Research, IDC, Marcus Borba, Ronald van Loon, and more.
  5. By 2022, half of all organizations will re-examine the use of mobile devices and conclude the technology being used does not adequately address the needs of their workers. This will lead them to examine a new generation of mobile applications, says Mark Smith, Ventana Research CEO and Chief Research Officer.
  6. Top challenges for mobile apps when it comes to analytics are the volume of data, small screens, Android versus iOS rendering, security, and the gap between design and feasibility. See how Nielsen made the complex look simple, modern, and useful with their “On the Go” app or get best practices for mobile design.
  7. Six innovations are making mobile even more valuable to business. According to Ventana CEO Mark Smith in 5 Enterprise Mobility Trends to Watch in 2019, these include (1) device proximity, (2) speech recognition, (3) gestures, (4) facial recognition, (5) high-quality cameras, and (6) augmented reality. Check out related MicroStrategy World presentations, including Creating Meaningful Telemetry and Identity Apps, Real-time Face Analysis and Image Recognition Applications, and more.
  8. The five Vs of big data are Velocity, Volume, Variety, Veracity and Value. For information on commonly used big data frameworks and a comparison to choose which one of right for your business, check out this presentation.
  9. The recipe for successful self-service analytics involves the perfect mix of people, process, and technology. Fiesta Restaurant Group listened to the self-service requests of its people including simplification; visibility and access to data; standardization and rationalization; automation; and a single source of the truth. See how they created a future-state vision and a milestone-rich roadmap to achieve their goals.
  10. Across industries, organizations are facing the same self-service challenges. See how Boston Children’s Hospital successfully developed their self-service reporting environment.
  11. Three top benefits being realized through successful analytics use are (1) increased efficiency and productivity, (2) faster and more effective decision making, and (3) better financial performance, according to MicroStrategy’s Global State of Enterprise Analytics Report. See how TAP Air Portugal and Wunderman Health are succeeding with real-time insights.
  12. Culture is key to any organization-wide analytics initiative. In most, managers are resistant to granting broad data access, and users are resistant to new tools and ways to analyze data. According to Gartner survey analysis, BI adoption by business user content authors and analysts hovers at around 32% on average. See the steps the Paraná State Finance Secretariat took to change their culture and raise their adoption percentage to 81%.
  13. Delivering a single enterprise intelligence platform can be done—and a supporting culture helps. KFC (UK) found transformational success with a little motivation from Colonel Sanders himself (“One has to remember that every failure can be a stepping stone to something better.”)—and by following these successful steps:
    • Review your current state and speak to users
    • Find an executive project sponsor
    • Set your vision and clear success criteria
    • Robust, reliable data is key
    • Develop a clear roadmap with the whole business aligned
    • Build excitement and engage everyone throughout the organization
    • Use external partners to scale
    • Train, train, train
  14. Chief Data Officers are creating data-driven cultures and leading the majority of digital transformation initiatives at large enterprise organizations. Goals are similar: to drive new business models, customer experiences, and market disruption using data and analytics.
  15. According to Gartner, through 2019, 90% of large organizations will have hired a CDO. The role of the CDO, according Hilton Hotels and Resorts’ Chief Data Officer is to be a partner to all parts of the business. Be a champion of the mission. Be an orchestrator of data-driven change. Be an architect of strategy. Be a builder of one team, and not a collection of many. Watch the MicroStrategy World Day 2 keynote.
  16. A key role of CDOs and analytics teams is balancing objectives and priorities. Hilton's CDO notes that these include governance (data quality, data protection, data governance), risk, and value (data monetization, optimization, data-driven decision making).
  17. 7 more tips for those in or interested in the CDO role from Green Dot’s Chief Data Officer: Be empathetic. Be a data storyteller. Be transparent. Be authentic. Be collaborative. Be a thought leader. Be bold. Share the tweet and watch more from this leading CDO in the MicroStrategy World Day 2 keynote.
  18. Businesses are boldly investing in AI. According to a Narrative Science survey, the five most widely used AI-powered solutions are (1) predictive analytics, (2) machine learning, (3) natural language processing or generation, (4) voice recognition and response, and (5) virtual personal assistants and chatbots. Check out related MicroStrategy World presentations, including Conversing with Your Data, Implementing Voice-driven Applications with Amazon Alexa; Chatbot Takeover: How to Deploy AI-driven Apps Fast with Machine Learning, and Omega World Travel’s “Alexa, Where Are My Travelers?”
  19. 41% of organizations are considering moving their analytics solution to the cloud within the next year, according to the MicroStrategy Global State of Enterprise Analytics Report. If this applies to your organization, take a look at the related MicroStrategy World presentations, including Deploying MicroStrategy on the Cloud with AWS or Azure, Reynolds American Inc.: An Introduction to Amazon Cloud, Xero: The Economies and Opportunity from Migrating Analytics to the Cloud, and more.

Nineteen top takeaways, and this doesn’t even scratch the surface of the breadth and value of the content and product announcements delivered at MicroStrategy World. Learn more today, and request a MicroStrategy 2019 upgrade advisory or MicroStrategy 2019 pilot.

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